Senior Product Designer

NEO TRAN

I'm working alongside designers and builders, turning friction into products that convert.

Work

Dr. Squatch case study
  • CMS Migration
  • Growth
  • Features
  • Design System

Dr.Squatch

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American Century case study
  • CMS Migration
  • Features
  • Dashboard
  • Design System

American Century

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Beachbody case study
  • BODcast
  • Mobile App
  • Web App
  • Video Player

Beachbody

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Ring case study
  • Headless CMS
  • Migration Support
  • Developer Specs

Ring

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DESIGN WITH GOOD INTENTIONS
Brands I have worked with Dr. Squatch Spring Theory Ring Simpluris LAist Kareo American Century Evolus Dexcare Brands I have worked with Dr. Squatch Spring Theory Ring Simpluris LAist Kareo American Century Evolus Dexcare

About Me

Designing with intent, shipping with care.

I'm a Senior Product Designer who partners with designers, engineers, and founders to turn ambiguity into products people want to use. My focus sits where growth, design systems, and craft meet.

Across CMS migrations, dashboards, mobile apps, and full design systems, the throughline stays the same: details that compound. Clear hierarchy and interactions that feel inevitable.

10+
Years Designing
0
Cups of Coffee
∞
Good Intentions

Work History

Dr. SquatchSenior Product Designer, Growth, Design SystemFeb 2024 — Present
American Century InvestmentsSenior Product DesignerMar 2022 — Feb 2024
BeachbodySenior Product DesignerFeb 2021 — Feb 2022
RingDigital DesignerJan 2020 — Jan 2021
Dr. SquatchDigital / Visual DesignerApr 2018 — Nov 2019

Skills

Product StrategyDesign SystemsSystems Thinking0→1 Product DesignGrowth & ExperimentationData-informed DesignRapid PrototypingA/B TestingUser Research & SynthesisInteraction DesignConversion OptimizationCross-functional CollaborationStakeholder AlignmentDesign × EngineeringAI-assisted WorkflowsClaude CodeFigma MakeCodex